Track the Right Metrics

Track the Right Metrics

Business development metrics offer insights into your business that help you maximize your growth and success. For example, your win rate has a major impact on how many opportunities you need to qualify, capture, and bid on to make your target revenue goals. If your...
Find the Right Opportunities for Your Company

Find the Right Opportunities for Your Company

Finding the opportunities starts with identifying your ideal set of customers through market research who buy what you sell, and who have money to buy. You first need to define the profile of your ideal opportunity. Here are some of the parameters you could use:...
How Can You Be Persuasive with a Story in a Proposal?

How Can You Be Persuasive with a Story in a Proposal?

Part of persuasion is getting people to understand your point of view. It is convincing someone that what you’re saying is true and that they should do what you suggest. With proposals, you don’t have the advantage of being face to face with your customer. You can’t...
Proposal Editing Workshop

Proposal Editing Workshop

This class teaches how to edit Government proposals while working with a proposal team. Not another English grammar class, this course teaches proposal-specific professional editing skills to improve your proposals’ Pwin.